Packaging

The packaging of the product is vital to the purchase of the tissues, the context and humor area of the tissue machine is only half the battle of luring the punter in, the product is what will catch them.

I have been looking at some different types of packaging and I found this really cool idea which is of a can with a factory in the back with smoke leaving the top of the building... but when two cans are put together it give the feel of a woman from the waist down, wearing fish-net tights which I think is an amazing bit of design as it works on two different levels. I would like my packaging to have a similar quality, I want my tissues to look like something they are not.

Bening in the T.A. I instantly thought of webbing, it is nessecery to have pockets and space for near enough everything, kinves, magaznes, slings, hex lighters, ear plugs, coins, tools, cleaning kit, wash kit, towels, torches, etc the way they get by doing this is an attachment known as webbing:


Webbing fits around like a bag and has the pouches hang dow at the waist for easy access, bearing in mind I do not want one of these to fall out of the machine for a pack of tissues as they are about £120 on average. But taking it into a little more detail, webbings are so benneficial because you can add and remove pouches from the waist belt depending on what you need, where your going and how long for.

Therefore my main focus is the idea of the pouch. The pouch could come out with the tissues in it and fit to a belt. This way it wouldn't look as though the young man is carrying tissues which would stop the embarassment from others about carrying a pack of girl tissues around. The way that the pouch is designed is going to be the key as well as the material, the pouch has to be manly so a leather like material or denim is going to be an ideal starting aproach as materials are concerned.

Now after producing a bit of work for the Legion regarding belt buckles, I am aware that not a lot of people wear belts, which is why I thought there could be two fixtures to how it could be worn, one is a key chain which hangs off a belt loop, and on the back of the piece is another loop in which the belt would go through if the man wears one.

I don't want anything crazy like the product below, the pouch needs to be subliminal and not stand out like a travelers fanny pack.