Campains

Although there are quite interesting campains, it doesn't stop them from the fact of being awful like the one below, this is something we will be clearly avoiding in our campain.

as well as this, it looks like something that ought to be drang when you are on a double date with mogley and tarzan.


The ones below are clearly sex appeal and driven hence thats why you should drink it. We want to avoid these subliminal messages .


Now these ad campains are really good and is the area we are targeting. I love how it gives an every day life appeal and isn't targeted at muscle men.

Again this is set to our target audience, average people in every day life, who want the motivation to be much more active.

This is my least favorite of the campain bit still owrks very well, as it is stating there are two people in your life who you are and what you want. our campain is going to be taking the campain to a novice level of which we focus on selling the drink as a motivational oppourtunity to go and do something active, have a kick around with your firends, go for a fun jog have a cycle race.

Interesting again, this market would make you stop drinking one drink and eant to drink something else. what ever else was advertised as an alternative?